fullwebpage isanalyse.php?> Guildford Heritage Forum
Guildford Heritage Forum

Develop a Plan

We need to organise our ideas into a strategy or plan that we can put into action in an organised way. We should start by defining what we want to achieve.

Step 1 - Objectives

We tend to measure the success of a museum by its popularity and by the benefits it brings. So we need to define these benefits and list the types of people we think we can attract.

Benefits

What are we trying to achieve?

SUGGESTIONS:

Boost Tourism and economy

Develop sence of community

Define our identity

Promote Guildford

Enhance Education

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Key Users

Who do we want to involve?

SUGGESTIONS:

Tourists

Schools

Community Groups

Historical Groups

Businesses (lettings)

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Step 2 - Organising our ideas

Having defined what success looks like we should next group our ideas into categories and see how they measure up against our objectives

Exhibits

What should people see?

SUGGESTED TOPICS:

Medieval Castle

Gertrude Jekyll Rural Life

Archaeology

Needlework

John Russell Paintings

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Stories

What stories should we tell?

SUGGESTED TOPICS:

Origins - Kings and Connections

Growth and change - 19th/20th cebtury

1960s - Heritage and Innovation

Today- Country Town or Regional Centre

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Visitor Experience

What experience should we offer?

SUGGESTED TOPICS:

Engaging Displays

Appealing Atmoshere

Cafe & Shop

Meeting Place

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Services

What broader service should there be?

SUGGESTED TOPICS:

Events & Activities

Publishing and Research

Collecting

Education Programmes

Groups

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